For my final in my Advertising Illustration class, we were assigned into groups to create an advertisement inspired by randomly created “sexy haikus” from a book my professor had. There wasn’t any real criteria except that we had to use the haikus as inspiration and take the ideas as far as we could go. From selected words in the haikus we were given, we were inspired to create a surf brand and make a double-page advertisement that could be found in a magazine. We developed the brand, a logo, decided on what product we would be trying to sell, and researched a concept for the illustration itself.
After finally figuring out everything about the brand and the surf board, I was appointed to create the illustration for the advertisement. Reina produced the logos after we decided on the brand name and also put together a professional presentation. Brian painted the surf board and Lena helped me figure out the composition for the piece itself after we decided what materials would be used. We all were able to figure out a tag line that would represent the brand and also some copy that described the product to the target customer.
This made me realize how difficult it is to work as a design team when we’re all students seeking Illustration degrees, especially when illustration is relatively a solo job. But we all collaborated really well and were able to present everything with confidence.
First project for my Advertising Illustration class. We could choose any social or political topic that affects everyday American people and we had to incorporate the American flag as the motif in an informative poster. I obviously chose cocaine abuse ┐(‘～`；)┌
I also used my friend, James, as reference! Ink, gouache, graphite, and Photoshop!
I’ve also been in a rush with self-promotion stuff with help from Mark because one of my Illustration professors recommended me for an interview with BCBG for a potential internship!
I’ve also started a Behance for those who wanted a site with just my artwork. I needed a temporary website for my portfolio and when I get the chance this weekend, I’ll add the link to it on my sidebar, but for now just click the Behance button. Right now, it’s all work you’ve seen before because it’s all on my Tumblr.
